The international Irish band U2 released their newest album after five years and it is for free.
Yes, free on Apple’s iTunes!
The album was released last September 9, 2014 same date as Apple revealed its latest smartphones, it’s first smartwatch, as well as the iPhone 6 and iPhone 6 Plus at Flint Center for the Performing Arts in Cupertino, California.
Apple’s CEO Tim Cook described the move as “the largest album release of all time” as he joined U2’s lead vocalist Bono on stage and make the unexpected announcement. Apple said it would provide the album for free to customers who set up iTunes accounts in the next five weeks.
In the launching, U2 played a single from their new album “Songs of Innocence”.
According to Bono, their newest album is deeply personal and said the release served as instant gratification.
“The most personal album we’ve written could be shared with half a billion people, by hitting send. If only songwriting was that easy” Bono said.
“From the very beginning, U2 have always wanted our music to reach as many people as possible, the clue is in our name I suppose, so today is kind of mind-blowing to us,” Bono also shared.
A physical copy of the album, with acoustic versions, four additional tracks and a liner booklet, will be released on October 13, 2014.
(Photo Source: U2’s Official Website)
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